Porsche
Next-Generation Dealer Management System (DMS)
Qualysoft gave Porsche the ability to improve the efficiency of the day-to-day processes and turn data into growth with the next-generation CROSS Dealer Management System.
Porsche Informatik was looking for an IT partner experienced in developing the next-generation Dealer Management System (DMS).
Our client aimed to replace fragmented legacy tools with a next-generation, cloud-based CROSS Dealer Management System (DMS) for more than 1,000 Porsche and Volkswagen dealerships.
The platform had to consolidate customer and vehicle data in real time, streamline workflows across sales, service, parts, and finance, and support multilingual users. At the same time, the company needed to secure a highly skilled development team on short notice and integrate it seamlessly into existing delivery processes—raising operational transparency while avoiding disruption.
Measured outcomes
Key results
- Sales per employee went up 12 – 24% % with the cloud CROSS DMS
- End-to-end automation cuts order processing by 30%
- 85 % of dealerships report higher overall efficiency post-rollout
- Near-shore delivery trims development costs 30–50
- A unified database gives every user a real-time 360° customer view
Qualysoft solution
Qualysoft, chosen as the strategic near-shore partner, stood up four cross-functional teams in Salzburg and Budapest within weeks. These teams delivered the cloud-native CROSS DMS, featuring a centralized customer database, comprehensive inventory and invoicing modules, and role-based access aligned to core dealership processes.
Automated regression testing with Selenium ensures release quality, while shared delivery standards maintain compliance with Porsche Informatik’ governance and security requirements.
- Rapid team mobilisation — 4 cross-functional teams (1 tech architect, 5 refinement engineers, 5 developers each) assembled in 6 weeks.
- Cloud-native CROSS DMS delivery — 1 centralised customer database with role-based access, inventory, invoicing, and analytics modules.
- Quality at speed — >1,500 automated regression tests built with Selenium, cutting manual QA effort by 70 %.
- Governance & security alignment — 100 % compliance with Volkswagen Group security standards and release protocols.
Business Outcomes
The new system delivers measurable gains in efficiency and data accuracy, allowing staff to answer customer queries instantly and make data-driven decisions. Porsche Informatik reports lower development costs, reduced labor overhead, and faster time-to-market for new features, with the flexibility to scale resources as needed. Dealers now operate from a single, real-time source of truth, elevating customer satisfaction and supporting evolving sales and service strategies.
- +35 % process efficiency across dealer operations (measured six months post-launch).
- 22 % reduction in development costs versus the previous vendor model.
- 40 % faster time-to-market for new features (sprint cycle shortened from 10 to 6 weeks).
- 1,200 dealerships onboarded to the new platform within the first year.
- 99.8 % system uptime, enabling staff to answer customer queries from a single, real-time source of truth and boost satisfaction scores by 18 points.
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