The media and telecommunications sector is affected by significant changes. Digitization, growing competition and increasing switching rates combined with new business models present ever new challenges. For many years, Qualysoft has been successfully supporting media and telecommunications service providers with innovative IT solutions.
Due to growing stress of competition and cost pressure, even more efficient business processes and innovative IT solutions are required, combined with new partnerships and cooperation models. Media and telecommunications companies must be able to process large data volumes, thereby relying on highly complex IT systems. In addition, long-term strengthening of customer loyalty and individual support are increasingly gaining in importance.
Qualysoft supports a number of companies in this sector with application services for managing and developing new applications as well as optimizing their business processes. For instance, A1 Telekom Austria has been relying on Qualysoft's know-how and experience for more than a decade when it comes to developing and maintaining their solution for planning, administration and documentation of mobile communication locations (Network Lifecycle Management).
Media companies rely on our expert know-how in the sphere of customer experience management and use customized CRM systems to support their customers. We cover not only B2B processes, such as ad sales and competitor analysis, by using external systems, but also subscription schemes and highly automated recurring campaigns along the entire customer journey in the sphere of B2C.